One can conclude that there is a need to improve the efficacy of organizational meetings focused on strategy in SMEs. This is of particular concern within small and medium-sized enterprises (SMEs), as they have fewer people from which to draw strategic insights (Owalla et al., 2022 Storey, 1994), and fewer resources to pursue alternatives in strategic planning and execution (Greene et al., 1997 Lonial & Carter, 2015 Nolan & Garavan, 2015). Making effective use of meetings is a longstanding concern (Allen & Prange, 2021 Fetzer, 2009 Shanock et al., 2013), and is consequential as strategy is frequently developed in meetings and is linked to performance (George et al., 2019 Iyer et al., 2019). One task that is routinely executed through meetings is the creation of organizational strategy (Burke & Wolf, 2020 Pünchera, 2021 Jarzabkowski & Seidl, 2008). ![]() Meetings figure prominently in the execution of organizational work (Bedingham & Thomas, 2006 Köhler et al., 2022 Mroz et al., 2019 Volkema & Niederman, 1995). Randomness associated with impromptu participation in strategic meetings andĬontributes to the research literature on applied textual analysis and strategy More consistently with organizational strategy development by reducing the This research provides a foundation for engaging ![]() Preferences between the participants provided a rigorous and objective approachįor assessing and establishing the degree of strategic alignment between theįounder and senior partner. The findings of this study suggest that term andīigram frequencies, along with AI-identified themes are useful for revealing Techniques of term frequencies, n-gram frequencies, and thema ticĪnalysis to an author-created corpus comprised of 250 independent writingsĬreated by firm leadership. Moving from abstract ideas and concerns to enhanced strategic insights through An evidence-informed, theoretical framework was developed ![]() Potential of textual analysis techniques to inform strategy development in a The purpose of this study was to examine the
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